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Bringing your online community to life

You've spent tens of thousands of dollars creating an online community site. Your organization has a big vision for how this new community can engage your customers, members or the public. Your developers, communications team and fundraisers are all bleary-eyed from the effort and dollars it's taken to get you to launch day. Now what?

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See Sex and the City with your friends at Social Signal

Today marks the release of Sex and the City: The Movie. With the news that SATCTM tix are selling out, your friends at Social Signal want to save you from the nightmare of a Sex-less weekend. We've got twenty tickets to the 8 pm show on Saturday, May 31st, at the Fifth Avenue Cinema on Burrard Street.
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Mary Robinson on media freedom

The Elders' Every Human Has Rights campaign has just relaunched its site (on Drupal!) We've been privileged to work with the EHHR team in telling the story of the Universal Declaration of Human Rig

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This week's vendetta: Comments on news stories

For news sites, "just add comments" is a recipe for disaster

Vendetta of the WeekIt's an axiom of Web 2.0 that you have to, have to allow users to comment on your content. Have to.

And there's no question it can lead to some interesting, provocative, productive conversations. The downside is that it can also lead to little more than splenetic venting.

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Labour and social media: resources and cases from the CALM workshop

CALM logoLast Thursday, through the kind offices of the Canadian Association of Labour Media, I spent the day with a gaggle of communications professionals from a wide assortment of Canadian labour unions, sharing what I know about the social web and learning about an array of initiatives that various unions have launched in the last while.

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Planting the seeds for a great online community

The web site's done. The launch date is set.

Now - before you open the site's doors to the world - you have the chance to take a few key steps that will play a bigger role in shaping the community you’re creating than any other measure you’re likely to take.

So take a deep breath, and think about the kind of community you’re about to host. Think about the tone you’re trying to foster, the culture you’d like to see take root. Think about what success looks like.

And then take a few critical steps to starting your community off on the right foot:

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Clay Shirky on social media: "I can do that, too!"

How social media is turning viewers into value contributors - on a mass scale

This is a spectacular presentation from Clay Shirky at last month's Web 2.0 Expo. He makes a compelling argument that the time-sucking power of television has masked a huge pool of creative and collaborative energy out there... and that social media are all about unleashing that energy – at TV's expense:

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Flock: a deserving Webby winner, and a ground-breaking browser

Get Flock

Well, if ChangeEverything.ca was going to lose in the Webby race, it couldn't have been to a more worthy contender than Flock.

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Thank you, ChangeEverything supporters!

Supporters show love for ChangeEverything at the Webby Awards

We just wanted to say a big "thank you" to all of our friends out there who headed over to the Webby Awards People's Voice site and voted for Vancity's

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Social Tech Training: Toronto, June 22-24

SocialTech Training

For a lot of organizations, grasping the potential of social media is a big step... but actually implementing it is even bigger. How do you bridge the chasm between "You know what we should do?" and "So how do we do it?"

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Work Smarter with Evernote

Get more out of Evernote with Alexandra Samuel's great new ebook, the first in the Harvard Business Press Work Smarter with Social Media series!

Available on Amazon, iTunes and HBR.

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