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JoAnne Cottingham

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Everything I needed to know about social networking, I learned from my mom

When my mother died in early 2004, Friendster was the domain of the young'uns, MySpace was barely out the door and Facebook was still a month from launching.

But for someone who never saw used the word "friend" as a verb in her life, JoAnne Cottingham taught me an awful lot about social networking.

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Work Smarter with Evernote

Get more out of Evernote with Alexandra Samuel's great new ebook, the first in the Harvard Business Press Work Smarter with Social Media series!

Available on Amazon, iTunes and HBR.