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It's 10 o'clock. Do you know where your reputation is?
Know the people doing your social media marketing - and their methods and ethics
- 26 August, 2009
- 8
It can happen so quickly: a few misplaced tweets, an ill-considered blog post, and suddenly an organization is at the center of an online firestorm. They're called spammers and liars, and tagged with the Hashtag o' Doom, #FAIL. And the worst thing of all is they had no idea what was happening.
Where, oh where, did it all go so wrong?
Probably somewhere around the moment they decided to outsource their social media marketing.
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