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A social media Valentine

Dearest Valentine,

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Hooking up and Settling down

Finding and Keeping Love Online: A video Valentine

Social Signal's 2010 Valentine is a celebration of how the Internet can help you find love and keep it alive.

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You could be the lucky winner

Using online contests as a marketing tool

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Asked on LinkedIn:
In an earlier question regarding promotional ideas to promote our community classes, it was suggested that we offer a free sign language course (value $195) to someone in need; maybe a family member, spouse, or other individual who wants to learn this valuable and important language. We like the idea of this type of promotion, but not sure how to structure this offer and create criteria so that the selection of winner is fair. We plan to send a press release to announce this free offer. Do you have any ideas on how-to set the criteria, and/or any lessons learned offering a similar promotion?

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...which ate the rat, that lived in the house that tags built.

Here's how I think it all went down:

  • I posted this cartoon about employers blocking Facebook in the workplace.
  • I thought Shel Holtz would like it for his Stop Blocking blog.
  • He did, and posted it there.
  • Beth Kanter saw the cartoon and blogged about both it and Stop Blocking.
  • So as not to draw on Shel's or my bandwidth, she posted the cartoon (which is Creative Commonsed up the wazoo, so all is kosher) to Flickr so she could link to it there, and tagged it "socialsignal".
  • We have a Flickr photostrip on the front page of this site, which randomly selects Flickr photos tagged, you guessed it, "socialsignal".

And tonight, this is what I saw (click to enlarge, and look in the lower right-hand corner):

 front page screenshot

And the circle of life continues. 

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Viva virtual Las Vegas: taking in Community 2.0 without attending

If you're like Alex, you're already in Las Vegas at the Community 2.0 conference, and good on you. The rest of us aren't bitter about your hot, sunny days and your swimming pools and your rubbing elbows with fellow leaders in the social web. Not in the least.

Why? Because if we can't go to Community 2.0, Community 2.0 will go to us. Here's how they're expanding participation beyond the conference rooms, hallways and luxurious spa treatments rigorous breakout sessions:

Updates are in italics.

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Work Smarter with Evernote

Get more out of Evernote with Alexandra Samuel's great new ebook, the first in the Harvard Business Press Work Smarter with Social Media series!

Available on Amazon, iTunes and HBR.