- Home
- customer service
customer service
Is your web site a Lisa or a Nelson?
Why you should help users recover gracefully from their mistakes
- 15 March, 2012
- 2
We all like to talk about how organizations can recover from their own customer service failures: the gadget that won't connect, the handle that snaps off, the delivery that never arrives.
But how about when the customer screws up? How easy do you make it for them to recover lost information, correct a mistake or get out of a dead end?
Put it this way: if the web is like an episode of The Simpsons, is your site more like helpful, compassionate Lisa, or Nelson "Haw, haw" Muntz?
Work Smarter with Evernote
Get more out of Evernote with Alexandra Samuel's great new ebook, the first in the Harvard Business Press Work Smarter with Social Media series!